We were recently asked to design and letterpress print a promotion for OK Paper Co. to make potential customers aware that they stock Crane’s Lettra. Since Lettra and letterpress are inseparable we created a full bleed illustration (by our own John Earles) for the back featuring a variety of letterpress printing presses in two colors. 220 LB Lettra, fluorescent ink, and fluorescent edge paint.

Front and back of promo.
Fig

Front and back of promo.

 

Detail of printing press illustrations.
Fig

Detail of printing press illustrations.